Axis Bank announced the launch of mobile payment solution using its debit cards. The company claims that it is the first bank to provide a secure debit card-based payment service over interactive voice response (IVR).
This solution called Axis Call & Pay, is powered by Atom Technologies, a retail initiative of Financial Technologies Group. To avail themselves of this service, Axis Bank customers have to link their mobile numbers to their debit card. This can be done at an Axis Bank ATM. Once this is done, the system gives a call-back and guides them to set a six digit mPIN, which can be used during each transaction.
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